Pro Digital Marketing Tips from 13 Top Industry Experts
Technology is causing the rapid advancement of digital marketing, which means to stay relevant, you have to continuously assess, test and create solutions to grow your business’ digital marketing presence. In fact, 76% of people believe that marketing has changed more in the past two years than the previous 50. In particular, email marketing requires […]
Tracking emails – the 5 metrics you should be looking out for
Without any doubt, email marketing is one of the most effective and most direct channels of digital marketing. Email marketing is also considered to be one of the cheapest channels of communication within the world of business. It brings efficiency to multiple levels of your business. You can send it automatically, do different groups of […]
Import Contacts
Edit contacts with excel CSV (comma delimited) format: Firstly, you should edit your contacts with excel file as shown in the below example: Then you need to save it with the format of CSV (comma delimited) as shown below: While saving the excel file, you have to choose “yes” when get this message, and close […]
Facebook debugger
הגדרת אפשרויות הפירסום של דף נחיתה בפייסבוק 1: על מנת “למשוך” את התמונה והטקסט שתרצו לצרף לקישור של דף הנחיתהעם פרסומו , יש לגשת ללשונית “מתקדם” של דף הנחיתה ולערוך את הגדרות השיתוף ב facebook . התמונה צריכה להיות בגודל של px315x600. 2: לאחר שמירה של דף הנחיתה , יש להעתיק את קישור דף הנחיתה […]
Mailchimp vs smoove
הידעתם כי בקרב לקוחות מערכות הדיוור בארץ, קיימת אמונה, שהעבירות של מערכות הדיוור הבינלאומיות היא טובה יותר? אז למרות שבאינטרנט יש הרבה מידע, על הנושא הספציפי הזה – אין. עד עכשיו לפחות. לאחרונה, העברנו סקר בין לקוחותינו, והחלטנו לנצל את ההזדמנות ולבדוק את הסוגיה על בשרנו. כמתחרה, בחרנו במערכת מוכרת, הנחשבת לאוטוריטה בתחום, והיא גם […]
Landing page essentials and practices
Nowadays, every marketer knows how important landing pages are, especially if the main goal of their marketing campaign is to convert more prospects into customers. The sole purpose of a landing page is to capture your visitors’ information by offering them something useful and valuable in return, such as product sample, discount, free consult or […]
Here’s why email subject line is so important and how you can improve it
We are all aware of how important (and cheap!) the email marketing is. This makes it relevant today, even though we have many new digital marketing tools to reach our customers. Strategically crafted emails and newsletters in your customer’s inbox are still one of the most effective tools to generate more leads and to maintain […]
5 huge no-nos for your marketing automation efforts
So far, we’ve all heard about the power of marketing automation and how effective it is if implemented properly. By automating your marketing you can achieve various marketing goals. You can also monitor your campaigns and deliver truly remarkable offers tailored exactly to your customer needs. On the other hand, much less is said related […]
The marketing stepping into video era – are you in the loop?
The use of video in content marketing is on the rise. It’s definitely a trend that shouldn’t be taken lightly. Online video platforms are very powerful tools for doing your marketing in 2018. As a matter of fact – they have become a part of almost every successful content marketing strategy. Video content is trending […]
Three automation tools that will make your life MUCH easier
Marketing automation platforms nowadays offer numerous different tools and solutions to make your life easier, and not only when speaking of automation itself. Along with the growing number of social media users and smartphone owners, the process of automation has had to change. In short, marketing automation in 2018 is not only about designing and […]